With 15 years of existence, Tête à Modeler is a leading edutainment website in France. It offers more than 20,000 original and qualitative contents that match children and parents’ needs : colouring, DIY activities, videos, thematic dossiers, etc. The Website gathers more than one million unique visitors per month, of which a large majority of well-off women, mothers.
10Doigts is the current leader in the sale of DIY and creative leisures products. Acquiring Tête à Modeler enables the group to reinforce both in the production of qualitative specialized contents and the sale of dedicated products.